Today at the National Retail Federation's (NRF) annual show, endpoint OS innovator Stratodesk
joined VMware, Inc. in unveiling the new VMware Retail POS
modernization solution. Designed to speed digital transformation,
simplify IT management, and extend the life of point-of-sale (POS)
investments, the new retail solution includes Stratodesk NoTouch OS and NoTouch Center.
Business models are evolving to meet the needs of a more demanding
customer. As more retailers seek to improve service and enable
self-checkout experiences, the massive capital expenses, operating
costs, time investment, and business disruptions associated with
replacing hardware and deployment projects at multi-store scale have
largely put POS and other initiatives on the shelf. Retailers can
transform operations and the customer experience at the point of sale or
through digitizing displays and other if they can avoid the disruptive
and costly challenges associated with traditional hardware and software
upgrades.
In delivering the VMware Retail POS modernization solution, Stratodesk
and VMware help customers extend the useful life of on-site hardware
terminals and allow retailers to migrate to a locked-down operating
system at individual check-out lanes or their entire chain of stores.
This breathes life into the existing hardware and improves security for
endpoints. Stratodesk and VMware allow retailers to connect a wide swath
of devices such as receipt printers and credit card pin pads to
workloads that have been virtualized and shifted to the edge or cloud.
Aging systems that are only capable of running 32-bit operating systems
and software remain viable in the modern retail environment with
Stratodesk NoTouch OS. The modern POS environment delivered by VMware
and Stratodesk helps retailers make shopping more convenient for
customers and enables IT teams to manage business transformation and
change easily, whether on-premises or through the cloud.
"Stratodesk NoTouch software enables retailers around the world to
embrace modernization initiatives and improve on the customer
experience," said Emanuel Pirker, founder and CEO of Stratodesk.
"Regardless of the kiosk, lane or store, businesses can create the same
modern retail experience through the Stratodesk endpoint software suite.
Customers can deploy new or repurpose existing POS terminals using
their preferred hardware and infrastructure solutions."
"Our customers want to embrace a digital future, without leaving behind
technology infrastructure they've spent millions of dollars on," said Ed
Durbin, senior director of retail solutions at VMware. "With the new
VMware Retail POS modernization solution, our mutual customers can
finally step off the decade's long hardware refresh treadmill. Store
operators, large and small, can modernize customer-facing POS systems
while simultaneously minimizing their technology debt."
Enabling Digital Transformation and Point of Sale Longevity
The VMware Retail POS modernization solution is helping transform retail
environments into modern, connected workspaces that serve both digital
and in-store needs for customers. A food and pharmacy leader recently
deployed the VMware POS Retail modernization solution to virtualize and
centrally manage POS terminal workloads. The interoperability and
performance provided by Stratodesk and VMware allows the grocery chain
to improve speed of service in individual checkout lanes and extend
existing technology investments.
Stratodesk worked with the customer to develop backward-compatibility to
preexisting hardware and peripherals like scales and cash drawers. By
standardizing on a fully virtualized terminal powered by VMware and
Stratodesk, the retail chain is methodically modernizing their shops and
repurposing hardware, saving significantly on capital and operating
expenses, while maintaining established business and security standards.
Standardizing the Retail Endpoint OS to Simplify Digital Workspaces
The VMware Retail POS modernization solution enables retailers to manage
the full lifecycle of any endpoint in one management console in support
of all retail environments. Stratodesk NoTouch OS allows retailers to
replace legacy operating systems in their POS hardware with a managed OS
that simplifies IT infrastructure through centralization and
automation. Customers can repurpose existing POS terminals with
Stratodesk's secure OS, which they can easily provision locally or over
the network, and provide flexibility for future workstation updates and
expansions.