Industry executives and experts share their predictions for 2020. Read them in this 12th annual VMblog.com series exclusive.
By Tyna Callahan, Senior Director of Product Marketing, Scality
Storing and Protecting Data, Still Top of Mind
The best ways to store and protect data will continue to be
a major concern to organizations in 2020. Whether it be evaluating the best
cloud approach or fending off hackers, companies will continue to work to
manage and safeguard their most valuable asset: data.
Monopolies:
It's already started, but in 2020, IT teams will make the
move from "all-cloud" initiatives to hybrid- and multi-cloud data management
solutions as they continue to recognize that to depend 100% on a single cloud
provider is to empower a monopoly. Cloud providers have capitalized on lock-in,
and their customers see it. And this is a key reason why 53% of
enterprises that had moved everything to public cloud are already repatriating
some of their data (IDC). Storing data in one cloud and on-premises, (hybrid
cloud infrastructure) or in multiple clouds (multi-cloud infrastructure) are
both sensible, proven approaches to ensure organizations can remain in control
and beat the monopoly.
AI will compete more strenuously against....AI, fueling
monopolistic practices and reducing competitive situations (a key early example
of this includes the homogenization of air travel pricing). To be ready
for what the fourth (and fifth) industrial revolution brings, the division
between what requires ‘humans' and what does not will accelerate, so we will
continue to see the divvying-up of those tasks and functions that require
humans, and those that AI does well. As time goes on, humans will do what
requires care, creativity and artisanship; and everything else will be
automated. 2020 will see this division
of ‘labor' accelerate.
Hackers/Data Breaches:
New ways of identifying patients, customers, and depositors
will be developed in 2020, as the already accelerating pace of hacking and data
breaches continues. There's huge value in stored data. Until they make these changes, hospitals and
medical providers, for example, will remain strong targets due to the value of
the data they store: not patient health information, but the patient
identification that goes along with it (government ID, birth date, address,
etc.).
##
About the Author
A 20-year tech industry veteran, Tyna
Callahan is the Sr. Director of Product Marketing at Scality. She has also held product marketing
positions at both Riverbed Technology and Seagate delivering technologies that
focused on the customer and use cases for various industries like healthcare,
media/entertainment, and finance.